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FAQ
What is SMS?
SMS stands for "short-message-service". Most people know SMS as text-messages. That's right, the same text-messages sent to and from cell phones. Andexus.com will allow you to send SMS marketing campaigns with the click of a few buttons.

Do I need to advertise anything if I am using The Coupon Tree™?
No! Since we only make money when consumers are actually using the system it is in our best interest to make sure the public knows about and uses The Coupon Tree™. We spend money marketing the service to consumers in markets in which we have a presence.

I've signed up for The Coupon Tree™ but my coupons are not being sent!
The first thing to check is that you have added funds to your account. If your account balance is $0.00, your coupons will not be sent. You must load funds for your coupons to be active. If your account has a balance and you have posted coupons but are still not seeing them sent, it may be because we have just introduced The Coupon Tree™ in your local community. We have to reach out and get a certain number of businesses on The Tree before we notify the public and get consumers using the system. It generally takes about 1 month of signing businesses before we start our marketing efforts to notify the public in a given market.

How effective is SMS marketing?
SMS marketing is the most effective direct-marketing channel available! That isn't just fluff either; SMS marketing has a 97% open rate. According to the Direct Marketing Association (DMA - click to view the article) email marketing has as little as a 19.47% open rate, and direct-mail is even lower.

What industries would benefit from SMS marketing?
SMS marketing is best suited for traffic-heavy businesses such as retail shops, restaurants, bars, nightclubs, and others. However, SMS marketing is very versatile and you should try to think "outside-the-box" as to how SMS might apply to your business. Better yet, give us a call and we'll help identify if SMS is right for you and how it can be applied to your business!

Are there other uses for SMS other than marketing?
Absolutely! SMS is an emerging commercial technology and businesses are coming up with new ways to use it everyday. Some popular uses other than marketing are: customer notifications, voting, polling, sweepstakes, contests, games, and many more. There are even some banks that have incorporated SMS banking into their suite of services. Give us a call and we'll help brainstorm with you. We develop custom SMS applications for our clients and would love the opportunity to discuss your needs and prepare a proposal for your project.